Website Makeover or Digital Marketing?

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Has it been a while since you’ve updated your website? Are you’re thinking about freshening up your web design and maybe switching to WordPress because you’ve heard it’s much easier to make changes to your site? Chances are, your site might be due for a fresh look and feel, but it might not be the […]

Top Five Local SEO Hacks Anybody Can Do

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Local SEO isn’t particularly hard – especially if you know a few easy DIY hacks. If you’re willing to roll up your sleeves and tackle these five local SEO hacks, you’ll go a long way towards helping your company move up in the search results. Warning: do not attempt these hacks unless you’re willing to steal your […]

Web Design in Lincoln Nebraska

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If you Google “Web Design Lincoln Nebraska” you’re likely to see a ton of choices. But are you really any closer to finding a web designer or digital agency? You have dozens of agencies to choose from, but what are you looking for, really? If you’re like most businesses or organizations looking for web design help, […]

Which is the best organic method to get website traffic?

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Organic traffic means visitors are able to find your website that don’t require you to pay for it. There are a few ways to get new site visitors through organic means. But before you start with any of the strategies, it’s important to first define: who your target market is what your brand positioning should be what your […]

Is Your Website “Visitor Repellant?”

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Before I get into today’s topic. I need to get something off my chest. Writing interesting blog posts is hard. At least I think it is. That’s mainly because an effective blog post must be something people actually want to read. It’s way more than just a catchy title and an arresting image. It’s 1,500 words on a […]

The 7 Most Common Website Makeover Mistakes and How To Avoid Them

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Need to upgrade your website? If you’re a small business owner, a website makeover is essential to help you stay ahead of your competition. A healthy, attractive website helps your business: generate leads drive conversions build brand loyalty But for lots of small business folks, the whole makeover process can be overwhelming. Don’t worry, this guide […]

Content is the Newest Secret Weapon for Marketing Your Small Business

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Remember how in cheesy old sci fi movies, the hero would pull out his secret weapon and save the day? Well you can be the superhero for your small business if you know about the newest secret weapon for online marketing:  content. Content? Huh? What I mean by “content” is blog posts your write to […]

Your Small Business Doesn’t Need a Custom Website

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I’m a designer with 30+ years experience and I don’t think your small business needs a custom website. For 15 years, I’ve designed and coded dozens of custom websites for small- and medium-sized companies all the way up to gigantic Fortune 500 enterprises, so why on earth would I say that? One simple reason: custom […]

Spark Action by Answering Questions

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When it comes to online marketing, lots of small businesses (SMBs) are in the same boat: they’re all tied up in knots. The common misconception is that in order to do effective online marketing, you need some big, formal marketing plan that’s 20+ pages long and sucks up a ton of time and expertise. Now […]

6 Tips for Small Business Social Media Wallflowers

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When it comes to being social media, a lot of small business owners are wallflowers. Some have tried to do social media, but it ended up getting awkward so they stopped. Others haven’t even tried because they’re paralyzed with fear – they don’t know how to do it so they figure it’s better to just […]